MIND announces the completion of the design for the world’s highest mosque at the Clock Tower -     Signing of an MoU between MIND and the Ministry of Health to develop healthcare facilities and enhance technical standards in the Kingdom. -     MIND delivers the design project for Atheeb Telecom Tower – Headquarters in Riyadh, adding it to its distinguished 2025 project portfolio. -     Tanmia Food Company commissions MIND to design and execute the Innovation Center on King Fahd Road, Riyadh. -    

Mind brand guideline

MIND’s visual identity reflects our corporate personality and embodies our commitment to professionalism, innovation, and consistency across all touchpoints.
It is carefully designed and applied to strike a balance between boldness and reliability, modernity and discipline.

Core Visual Elements:

  • Clarity and Simplicity: A clean, straightforward design with balanced white space that enhances effective communication.
  • Professionalism and Consistency: Maintained through visual coherence across all media—from presentations and the website to official documents.
  • Primary Colors:
    • Orange, representing energy, innovation, and vibrancy.
    • Gray, conveying balance, stability, and institutional professionalism.
      This complementary contrast gives MIND’s identity a distinctive presence that blends modernity with authority.
  • Typography: We use modern, legible typefaces in both Arabic and English to ensure clarity and consistency in communication.
  • Applications: The visual identity is applied across all materials—from digital platforms and marketing assets to site environments and internal systems.

Trademark & Legal Notice

MIND is a registered Saudi trademark, and all associated rights are protected under the laws of the Kingdom of Saudi Arabia.
The use of the name, logo, or any visual identity elements without prior written permission is strictly prohibited and constitutes a legal violation.

Mind – Color Pallete